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My Story

I started Jaxmattress.com in 2009 part time in an 11x20 storage unit pictured to the right. I started off with 4 different beds to choose from. By 2010 I had expanded 3 times and was operating out of 5 11x20 storage units offering over 8 beds and some furniture. Thanks to a lot of referral business from previous customers by the start of 2011 I was able to expand into a 1600 square foot showroom/warehouse up front on Powers Ave. for nearly the same monthly cost that I was spending on all my storage units combined. By the end of 2011 nearly half of my sales were coming from previous customers and referrals so I was able to expand my storefront to 3200 square feet.
I am able to keep my prices low because I operate as a one man shop. With low cost warehousing, very limited paid advertising, truckload orders and no employees to pay, I can pass these savings on to you. This allows me to keep my prices lower than everyone else in town including the BIG BOX stores, which is where I got my start in this business over 10 years ago.
I believe in providing excellent customer service and backing up the beds I sell. I have great relationships with my suppliers and only do business with suppliers that back up their products. I currently have an A rating with the Better Business Bureau. Check my company out (North Florida Imports, LLC -DBA JaxMattress.com.
I ONLY order flawless new bedding direct from the factories with a warranty. By eliminating a large portion of the overhead costs I have no problem beating anyone in town on prices. In fact I encourage customers to go shop the big stores first to see the difference in my prices.
It is a little known fact that a company called Leggett & Platt provides 90% of the coil systems used in the bedding industry. Big name brands like Sealy, Serta, and Simmons purchase their springs from L&P just like my companies do. The big difference is the big 3 "S" brands spend millions of dollars per quarter in national advertising campaigns that my suppliers don’t spend; therefore companies like Southerland Bedding and Corsicana Bedding don't have to build it into the cost of the bed to dealers like me. I use to manage a big box store up north that had all 3 "S" brands, so I know how my competition operates.
If you are looking at an "S" brand or any other brand for that matter find out how many springs it has and the types of foams and give me a call. I can find you a bed built just like it at a much cheaper price! Thanks for looking at my site.
Brad Roberts







